More on Ariana Pletta
Ariana Pletta
The Future of Weather Forecasting, and Why It Matters
Predicting the weather—especially in this age of climate change—is big business. Today, the market for…
Ariana Pletta
Different Shades of PLG: Free-Trial or Freemium?
In evaluating what type of go-to-market approach to use in introducing a new SaaS product…
Ariana Pletta
Sound Bites: Lessons in Software Leadership with Andy Kofoid
Ariana Pletta
The Future of AI-Powered Training: Conversational Coaching
This post originally appeared on our Condensing the Cloud Substack, read it in full here.
Ariana Pletta
Why I’m Bullish on France, and French Tech
You might not realize it, but France’s economy has grown so diversified and sophisticated—and tech-focused—that…
Ariana Pletta
Sound Bites: Data-Driven Marketing in the AI Era with Stephanie…
Ariana Pletta
The Startup as Insurgent — Reflections of a Former Founder
From startup founder to fellow startup founders, uncover how startups can challenge industry norms and drive innovation forward.
Ariana Pletta
Six Elements of Pipeline: Radically Rethinking the Role of Marketing…
Too many GTM efforts in B2B companies are focused on leads and pipeline creation, causing…
Ariana Pletta
Battery Ventures – Skalar
Ariana Pletta
Battery Ventures – Mews
Ariana Pletta
Battery Ventures – Level AI
Ariana Pletta
Battery Ventures – DomainTools